Market Entry Consulting

Our company consists of a partnership of two, who are expanding its offering of consulting services in the Calgary and Alberta market. One partner is a tenured management consultant with decades of experience in the space, the other is a tenured business professional who is shifting her focus into executive and management development coaching. Professionally trained through Rotman School of Management, the partner is now wanting to launch her new business venture, and gain assistance in development of a strategic marketing plan.

Indigenous Business Coaching Needs Assessment

The Method Effect seeks to understand the specific needs and requirements for business coaching services tailored to Indigenous corporations, both existing and start-up. The project aims to identify key challenges and opportunities faced by these corporations in order to develop effective coaching strategies. Learners will conduct research on the unique cultural, economic, and operational contexts of Indigenous businesses. They will analyze existing literature, conduct interviews with stakeholders, and gather data to provide insights into the demand for business coaching services. The goal is to create a comprehensive report that outlines the current landscape and future potential for business coaching in this sector, enabling The Method Effect to tailor their services effectively. - Research the unique needs of Indigenous corporations for business coaching. - Analyze challenges and opportunities in the Indigenous business sector. - Conduct interviews and gather data from stakeholders. - Develop a comprehensive report on findings.

Economic Factors, Business Challenges, and Opportunities for Small Businesses in US/Canada Trade Relations, specific to applications of tariffs and a possible trade war

This project aims to explore the economic factors, business challenges, and opportunities that small businesses face due to trade relations between the United States and Canada. Our goal is provide insight and analysis of the current trade environment, identify key challenges, and highlight potential opportunities for small businesses. This can include small businesses that import, export or operate only domestically. Objectives: To understand the economic factors influencing US/Canada trade relations. To identify the challenges faced by small businesses in this trade environment. To explore the opportunities available for small businesses. To provide recommendations for small businesses to navigate the trade landscape effectively.

Fitness Studio Sales Training Project

Fitness Studio Sales Training (FSST) is a division of The Method Effect, a management consultancy and training organization. The FSST program has been built out to utilize a modern individualized sales skills and behaviors assessment that is linked to an online debriefing program. The online program utilizes videos and learning modules that will take the user through a sales training journey, focused on the fitness space. Why is this cool? Studio owners and staff are often not trained or motivated to sell services. Rather they are typically excited by the offering but fail to ask the key questions to turn first time users into members, and members into long term clients. What else is cool? The post pandemic world is coming and studios are going to need to onboard as many new members as possible to ensure their survival. Additionally in-studio sales are equally important. Encouraging members to "buy the t-shirt, or water bottle, swag, prepared meals and refreshments" can triple the wallet share of the client and create an even "stickier" customer experience. We have extensive experience in this space and want to launch and grow this segment and would like to gain insight into the best ways to sell this online program. You can visit the site at www.fitnessstudiosalestraining.com